DIGITAL TECHNOLOGY NU-EAR combines state-of-the-art electronics and acoustics to produce the finest quality hearing instruments available. There are four basic types of hearing instruments designed to meet most hearing needs: BTE or Behind-the-Ear ITE or In-the-Ear ITC or In-the-Canal CIC or Completely-in-the-Ear. All four will help with mild to moderate losses, but if loss is more severe, choices can be more limited. While size is the most obvious difference, each style has different attributes that are important to consider. Hearing instruments worn behind-the-ear (BTE) or in-the-ear (ITE) can carry more sophisticated technology and more powerful amplifiers; they are also more durable. In contrast, new smaller models (CIC) reside closer to the eardrum, and that proximity to the inner ear can help deliver a more natural sound quality. Your hearing professional will provide you with a recommendation and rationale that’s based on your specific needs and physiology.